If I'm ever the head of a large soulless corporation I'll make sure to put a list of the things we do and make pretty close to the front page of our website.
Or those ads you see in the airport? My ad will not just feature a dude in a business suit looking determined and a caption that reads "9 out of 10 Fortune 500 companies strategically partner with Huffton-Jenkins, Inc". It will say that, plus: "... because we make a darn fine burrito". Or whatever it is we make.
You'd think they'd think of this sort of thing in business schools or ad agencies.
Or those ads you see in the airport? My ad will not just feature a dude in a business suit looking determined and a caption that reads "9 out of 10 Fortune 500 companies strategically partner with Huffton-Jenkins, Inc". It will say that, plus: "... because we make a darn fine burrito". Or whatever it is we make.
You'd think they'd think of this sort of thing in business schools or ad agencies.